Get Offers on The Best CRM Software Trusted By Thousands of UK Businesses.

Find the right CRM to manage leads, automate sales, and grow your business.

Best for agencies and local businesses.
4.9
From £97/mo
Pros
All-in-one marketing platform.
Huge range of powerful automation features.
Technical support team available 24/7 on Zoom.
Cons
Steep learning curve due to enormous set of features.
Occasional bugs & performance issues.
Strong overall, but weaker than specialist tools in some areas.
Growing businesses wanting a powerful free CRM with plenty of room to scale.
4.7
Free plan available
Pros
Generous free plan includes contact management, deal tracking, and email tools.
Connects seamlessly with HubSpot's marketing, sales, and service hubs.
Excellent reporting and dashboards for tracking team performance and pipeline activity.
Cons
Advanced features require paid plans that can become expensive at scale.
Email marketing automation is limited on the free tier.
Can feel complex to configure for teams that only need basic CRM functionality.
Onboarding and support costs can add up significantly for larger deployments.
Sales-focused teams wanting a visual pipeline with minimal setup and a short learning curve.
4.6
From £14.90/mo
Pros
Clean, intuitive pipeline view makes it easy for sales teams to adopt quickly.
Strong activity tracking and follow-up reminders keep deals moving forward.
Good mobile app for managing deals, calls, and tasks on the go.
Cons
No free plan available, only a paid trial.
Reporting tools are less advanced than those of enterprise CRM alternatives.
Marketing automation features are limited compared to all-in-one platforms.
Customisation options are narrower than some competitors at a similar price point.
Ease of use & visual pipeline management.
4.6
Free plan available
Pros
Easy-to-use visual interface with drag-and-drop pipelines.
Highly customisable workflows and automations.
Strong integrations with popular tools (Slack, Gmail, etc).
Cons
Can get expensive as you scale users and features.
Limited advanced CRM features compared to specialist tools.
Automation limits on lower-tier plans.
Reporting and analytics can feel basic.
Small to mid-size businesses wanting a feature-rich CRM at an affordable price.
4.4
Free plan available
Pros
Competitive pricing with a strong feature set at every plan level.
Integrates with the broader Zoho suite covering accounting, HR, and support tools.
AI-powered sales assistant (Zia) provides predictions and next-step recommendations.
Cons
User interface feels dated compared to more modern CRM platforms.
Setup and customisation can require more technical effort than competitor tools.
Support quality outside of priority plans can be inconsistent.
Some third-party integrations are less polished than those of competing platforms.
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What?

What is a CRM?

CRM (Customer Relationship Management) software helps businesses manage customer interactions, track leads, and streamline sales processes. It centralises customer data, allowing teams to monitor communications, automate follow-ups, and improve conversion rates.

Modern CRM platforms offer features such as pipeline tracking, email automation, reporting dashboards, and integrations with other business tools. Whether you're a small business or a growing company, the right CRM software can help you stay organised and scale your sales operations efficiently.

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why?

Why do I need a CRM software?

Without a CRM system, managing leads and customer relationships can quickly become disorganised, leading to missed opportunities and lost revenue. CRM software ensures that every lead is tracked, every follow-up is timely, and your sales process is structured.

Businesses using CRM systems typically see improved conversion rates, better customer retention, and increased productivity. By automating repetitive tasks and providing clear insights into your sales pipeline, CRM software allows you to focus on closing deals and growing your business.

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compare

Compare CRM software in 3 simple steps.

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Browse the best platforms.

Compare our hand-picked platforms. We've done the research and tested these platforms so you don't have to.

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Choose the one that's right for you.

See features, pricing, and reviews side-by-side so you can quickly identify the best CRM for your business needs.

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Start your free trial.

Click through to your chosen CRM provider and start your free trial. Most platforms offer no-commitment plans so you can test before you decide.

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Frequently asked questions

Frequently Asked CRM Questions, Answered Clearly

Get quick answers to common questions about CRM software, pricing, setup and choosing the right platform for your business.

What is CRM software?
How much does CRM software cost?
What features should I look for in a CRM?
Can a CRM help a small business?
Can a CRM help a small business?